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ISO DIS 20252

2018 Edition, May 24, 2018

Complete Document

Market, opinion and social research, including insights and data analytics - Vocabulary and service requirements

Includes all amendments and changes through Draft , May 24, 2018


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SEE ALSO ISO DIS 20252
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Description / Abstract:

This document establishes terms, definitions and service requirements for service providers conducting market, opinion and social research, including insights and data analytics.

Non-market research activities, such as direct marketing, are outside the scope of this document.
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